Diploma In Public Relations
Level: Diploma
Duration: 9 Months
Type: Long Course
Faculty: School of Business Management
Department: N/A
Discipline: Business
Branch: Management
Average Units: 24
Fees: 18,000 KES Per Semester
Examining Body: Not Available
Modes: Onsite (In Class) Online Blended (Online + In Class) Distance Learning Evening Classes Weekend Classes Self-Paced Online
Ideal For: High School Leaver Undergraduate Student Postgraduate Student Working Professional Career Switcher Adult Learner Skills Upgrade Educator or Teacher Government Staff General Public
About This Course
a program that equips students with skills for managing an organization's public image through strategic communication, media relations, and event coordination.
Entry Requirements
KCSE mean grade C with either a C in English or Kiswahili, or a Certificate in Mass Communication or its equivalent from a recognized institution
Course Structure
DPR1501 - Introduction to Communication
DPR1502 - Communication in the Organisation
DPR1503 - Introduction to Public Relations
DPR1504 - Stakeholder Relationships
DPR1505 - The Public Relations Programme
DPR1506 - Writing for Public Relations I
DPR1507 - Understanding the Media
ENG1504 - Practising Workplace English
EUC1501 - End-User Computing I (Theory)
EUP1501 - Ethical Information and Communication Technologies for Development Solutions
ADB1602 - Administrative Management IB
DPR2601 - Public Relations Research
DPR2602 - Communication Theory
DPR2603 - Organisational Dynamics
DPR2604 - Communicating in a Global Context
DPR2605 - The Applied Public Relations Programme
DPR2606 - Writing for Public Relations II
DPR2612 - Media Liaison
DPR2613 - Image and Identity
ENG2604 - Creative Writing for Public Relations
CML1501 - Communication Law
DPR3701 - Publicity
DPR3702 - Public Relations in Industry
DPR3703 - Production - Analogue
DPR3704 - Production - Digital
DPR3705 - Strategic Planning and Advisement
DPR3706 - Issues Management and Social Responsibility
DPR3711 - Work Integrated Learning
PLC2602 - Politics and Public Policy
PYC2614 - Community psychology: Building foundations
Career Opportunities
PR officer
communications specialist
media manager
